Master the Art of Sales & Marketing with Real-World Applications
The Dynamic Sales & Marketing Mastery Program is designed to equip participants with the skills and knowledge needed to excel in sales and marketing roles. Combining theoretical knowledge with practical applications, this program uses real-world examples and case studies. Participants will undertake an intensive internship within GradSculpt, applying their learning to generate leads, drive sales, and execute marketing campaigns.
Program Modules :
1. Introduction to Sales & Marketing
An overview of essential sales and marketing concepts, their importance in business growth, and analysis of successful campaigns.
2. Market Research and Analysis
Techniques and tools for conducting market research, identifying target audiences, and performing market segmentation and analysis.
3. Sales Techniques and Strategies
Development of effective sales pitches, understanding customer needs, and mastering negotiation and closing techniques through role-playing exercises.
4. Sales Techniques and Strategies
Development of effective sales pitches, understanding customer needs, and mastering negotiation and closing techniques through role-playing exercises.
5. Marketing Strategies and Campaigns
Creation of marketing plans incorporating digital and traditional strategies, supported by case studies and practical applications.
6. Integrated Sales & Marketing Strategies
Aligning sales and marketing efforts to create a cohesive strategy, measuring performance, and developing an integrated strategy for GradSculpt.
