Innovate Your Digital Marketing Skills for Today’s Market
The Digital Marketing Innovators Program aims to provide participants with in-depth knowledge and practical skills in digital marketing. Covering key areas such as SEO, content marketing, social media, email marketing, and analytics, this program includes an intensive internship where participants apply their learning to real-world scenarios, contributing to GradSculpt’s marketing efforts.
Program Modules :
1. Introduction to Digital Marketing
An introduction to the digital marketing landscape, key channels, and successful campaigns.
2. SEO and Content Marketing
Basics of SEO, keyword research, and creating effective content strategies with practical optimization exercises.
3. Social Media Marketing
Strategies for creating engaging social media content, advertising, and analyzing performance.
4. Email Marketing and Automation
Crafting effective email campaigns, using automation tools, and measuring campaign performance.
5. Analytics and Performance Tracking
Importance of analytics, tools for tracking performance, and making data-driven decisions with practical reporting exercises.
6. Integrated Digital Marketing Strategies
Creating a comprehensive digital marketing strategy, aligning various channels, and optimizing campaigns for better performance.